Marketing Content

2009-03-20T08:24:00.001-07:00

The Product Brandscape: Experience Is The Product View more presentations from peterme.

Connecting consumers wi.. http://ping.fm/4RyGa

2009-03-19T05:11:00.001-07:00

Where Brand Meets Bad: Boosting a Target Market: So it does takes all kinds to make the world go round. While.. http://ping.fm/2v2mI

2009-03-11T23:50:00.003-07:00

Relevant Links for March 7th through March 11th: here you go, been slacking for a couple of days or more:

Idea .. http://ping.fm/E9kUf

2009-03-11T23:50:00.001-07:00

March Madness - Something for Everyone: Not really a TV sports fan, but this did catch my interest. I’ve b.. http://ping.fm/axQtC

2009-03-04T17:06:00.001-08:00

Relevant Links for February 19th through March 4th: here you go, been slacking for a couple of days or more:

Th.. http://ping.fm/741zn

2009-03-03T08:27:00.001-08:00

The 4 PM Confusion in Technology Companies: Over my whole career I’ve been called a bunch of things, inclu.. http://ping.fm/xmzqs

2009-03-02T11:56:00.003-08:00

The Product Management Dance: So I redid this concept the other day while Media Temple was down and I thought I .. http://ping.fm/5Fjhp

2009-03-02T11:56:00.001-08:00

No matter what - It is still Google: Happy Birthday Dr. Seuss! http://ping.fm/kCJoy

2009-03-01T16:51:00.001-08:00

I think there is a couple hours of tivo in front of me. THe bee movie is slow

2009-03-01T16:38:00.001-08:00

watching bee movie with the family now. Kids are probably asleep in 20 mins

2009-03-01T15:53:00.001-08:00

media temple is annoying http://ping.fm/1XsTu

2009-02-28T13:44:00.001-08:00

playing yahoo pinochle

2009-02-19T04:46:00.001-08:00

February 19th - Relevant Links: Sharing the links for the day:

Spending into a hole, but you can see the hole. .. http://ping.fm/wSUHh

2009-02-17T08:03:00.001-08:00

Definitely A Product Manager Type: So I found this presentation on Better decisions and thought this is an effec.. http://ping.fm/cmS1A

2009-02-16T11:08:00.001-08:00

The people at Google are Smarter than the Twitter Folk: Twitter continues to be an interesting study in business.. http://ping.fm/8hJ0n

2009-02-11T22:41:00.001-08:00

February 11th - Relevant Links: Sharing the links for the day:

Sales Grok: Selling in “Interesting Times&.. http://ping.fm/G0fXr

2009-02-08T16:36:00.001-08:00

Art I Like: Florent Vial’s series on Slideshare is amazing. Art I like Volume 2.
Art I like volume 2 by F.. http://ping.fm/EGbxb

2009-02-08T10:43:00.003-08:00

February 8th - Relevant Links: Sharing the links for the day:

The cult of accountability Why Are Math Jobs So M.. http://ping.fm/v2JEW

2009-02-08T10:43:00.001-08:00

SoCon09: Oh the people you meet outside the perimeter: #SoCon09 basically proved it was Atlanta’s premier .. http://ping.fm/jWymi

2009-02-07T13:39:00.001-08:00

SoCon09 Pitch: Thanks to y’all that sat through the session!:

Social Media and B2B - SoCon09
View more presen.. http://ping.fm/pDgsM

2009-02-04T16:46:00.001-08:00

MiniCarts: Thank you smart person:

I’ve seen the half carts in numerous places, I vaguely remember them .. http://ping.fm/Zhtxi

2009-02-03T19:40:00.001-08:00

Trolling through posts: Been mixing up the blogroll, dredging up some past posts and just having a grand ole tim.. http://ping.fm/TyK8D

2009-02-03T11:13:00.001-08:00

Product Plagiarism: Answers are There if You Know How to Spin It: In these troubled times, as companies see thei.. http://ping.fm/Os2C9

2009-02-01T13:40:00.001-08:00

SoCon09: Social Atlanta Proves Events Aren’t Dead!: So who says events are a thing of the past? With over well .. http://ping.fm/NoNHg

2009-02-01T10:39:00.001-08:00

Relevant Links for January 25th through February 1st: here you go, been slacking for a couple of days or more:

.. http://ping.fm/moo10

2009-01-31T07:35:00.001-08:00

A little funneroo: Just getting back from Portland and with an extremely limited desire to post anything of subs.. http://ping.fm/nOHvW

2009-01-25T15:16:00.001-08:00

Enjoying a not so cold day in Portland.

2009-01-21T22:35:00.001-08:00

Cold, but I suspect it was worth it:
source:http://ping.fm/LFIxq http://ping.fm/keAmt

What is the Twitter Hype Cycle?

2009-01-18T04:54:00.000-08:00

Twitter User Hype Cycle

View SlideShare presentation or Upload your own. (tags: media social)

Twitter continues to be a growing ecosystem with more followers and people using it as something else.

2009-01-10T16:06:00.001-08:00

oh the duality of it all http://ping.fm/eCU0o

2009-01-04T16:22:00.001-08:00

Need a job? Stop searching - create an inbound marketing campaign http://ping.fm/VMIhO

2009-01-04T16:21:00.001-08:00

Twitter DM phishing is just part of the lifecylce - http://ping.fm/fJrOp

Gots to know your finances

2009-01-04T03:47:00.000-08:00

Ever wonder what companies are going to do well? Curious on how your competitors are REALLY doing? Well you have to know their financials and how to research them. This test from Development Corporate is a good place to start, excerpt below:

ne of the hidden problems most technology sales and marketing teams have is financial illiteracy. Most team members have at best a superficial understanding of basic financial concepts. While they may know a few of the terms, they generally can’t apply them in business situations to explain or justify the value of a specific product, service, or proposal.

Not all followers are equal

2009-01-04T03:44:00.000-08:00

With the growing focus on friends, followers and connections online, this piece on classifying your network is big, read the whole thing on how marketing, blogging and hanging out can put you in a class of your own.

Not all members of my network are linking to blogs, some have no links, others linked in, some the site of their favorite band and some for a product they are apparently selling/marketing. So links look like a good bellweather, at least in my book.

Since the only real information I could use was profile information, I was able to build 5 classes based on links - No Link, Suspended, Selling/Marketing, Blogger/Social Media and Other.

No Link - These network members have no link on their profiles.

Selling/Marketing - These users have URL’s that link to corporate websites, MLM sites, Get Rich Now and other clearly marketing or sales related content. Some users in this group may think they are bloggers, but when content hasn’t been updated regularly, they have more google ads than articles per square inch and other affiliate programs they were put in this category.

Bloggers/Social Media - This user class are for folks that linked to their own blogs, corporate blogs or their blog was 1 click away. Now there are some salesy things in this class, but if you blog everyday or reasonably frequently, you get this classification.

Other - These users link to where they worked, may have been a brand online, used facebook, resume, family website, friendfeed, myspace, YouTube or another social media profile. If a user had a link, but the site was down or the URL mistyped this class was used <10.

Suspended - You know what this means.

2008-12-30T11:08:00.001-08:00

Hanging out in the mountains

2008-12-29T05:43:00.001-08:00

looking to relax in the mountains. Been a good year with good people http://ping.fm/FkA6n

2008-12-26T08:54:00.001-08:00

The year in review - thank to all of you! http://ping.fm/FkA6n

2008-12-24T06:03:00.001-08:00

vacation is here! hope everyone is having fun and relaxing

2008-12-20T13:57:00.001-08:00

most fun: chris brogan - http://ping.fm/5Slhn

2008-12-20T13:56:00.001-08:00

Just finished the in the middle series. http://ping.fm/jx97z on to holidays!

2008-11-30T17:00:00.001-08:00

just competed a little project - look forward to your comments and feedback. feel free to pass it on. http://ping.fm/6UYPH

2008-11-29T16:36:00.003-08:00

just a little overwhelmed today.

2008-11-29T16:36:00.001-08:00

Let's just try and shop safely? Safety third! http://ping.fm/QjNRv

2008-11-29T16:35:00.001-08:00

What twitter and social network tools are you using? http://ping.fm/d9dIk

2008-11-29T16:13:00.001-08:00

nicotine tastes horrible, but have to do it.

2008-11-27T11:32:00.001-08:00

so B busted me, the reality is that spatially.tumblr.com is part of the echo chamber problem. http://ping.fm/0OC7J will post more

2008-11-27T11:30:00.001-08:00

caught up with a good friend - chris mattias, here is an interview I did with him on peace and justice. http://ping.fm/6OeWC

2008-11-27T11:27:00.001-08:00

happy thanksgiving all - I'm thankful a good deal of things. Thx Brandon! http://ping.fm/PEVLa

2008-11-24T18:02:00.001-08:00

Thursday can't come soon enough. ready for this years thankful post. http://ping.fm/HU6DK

2008-11-24T17:55:00.003-08:00

Parenting could be the key to success http://ping.fm/24iLD

2008-11-24T17:55:00.001-08:00

Twitter: Nah, I'll pass on $500M FB: Really? http://ping.fm/6v6HM

2008-11-23T10:17:00.001-08:00

just a little bored today, so I'm tending to my networks a little more.

2008-11-23T10:07:00.001-08:00

principles are an interesting thing - http://ping.fm/Wy4wc

2008-11-23T10:05:00.001-08:00

ever had this boss? http://ping.fm/7vs6r

2008-11-23T09:26:00.001-08:00

a leadership piece - http://ping.fm/M6npz

2008-11-23T09:25:00.001-08:00

found some favorite posts - http://ping.fm/Ued1R

2008-11-23T07:45:00.001-08:00

favorite installation at the SOA event - creative, if not a little over the top http://ping.fm/xkDtx

2008-11-15T06:18:00.001-08:00

Branding and messaging can determine outcomes http://ping.fm/cZyFP

2008-11-08T09:20:00.001-08:00

http://ping.fm/XhZNH - do get to committed.

2008-10-22T18:44:00.001-07:00

Widespread panic: turn jimmy down! http://ping.fm/Pbq9V can't deal with the herring show.

2008-10-22T17:26:00.001-07:00

So is music emotional or mood altering. http://ping.fm/Pbq9V

2008-10-22T17:23:00.001-07:00

Is music emotional? http://ping.fm/Pbq9V

The Bailout seems to be taking on water

2008-10-11T06:11:00.000-07:00

Where is this thing going? The $700B bailout is just the beginning and doesn’t make a real dent. I suspect there is about another $1.5-2.25 trillion in excess in the market, so why not invest in people. The new deal helped unify the country and bring new skills to the general population, that just might be what we need. Detailed rant can be found here

2008-10-10T20:51:00.001-07:00

sleep deprived, not for long

2008-10-10T18:59:00.001-07:00

what to watch next on the Tivo? looking for topics http://ping.fm/LViCX

Social Contract Theory and Marketing

2008-09-27T05:35:00.000-07:00

Interesting free ebook for marketers. The Social Marketing construct: evolving brands and emerging realities provides a pragmatic approach to looking at how to create an integrated marketing approach to managing your product and brand in the marketplace. The new markets and places to put your brand offer opportunities and threats and the Social Marketing Contract is a straightforward way to look at brands online today.